Does The Noise In My Head Bother You?

I sincerely hope so.

Because I want you to feel nervous when I speak my mind.  A great mentor once said that the best ideas are the ones that make you feel uncomfortable.  The kind that makes you grimace at the onslaught of a power wedgie.  This discomfort can only lead to an unforgettable experience.  And THAT'S how I want my ideas to be remembered.

Ok, since I don't want to post a picture of a wedgie nor draw one, here's the closest wonderfully unnerving metaphor that comes to mind.  Steven Tyler's autobiography book, Does The Noise In My Head Bother You?

Admittedly, Steven Tyler has been bothering me for quite a long time, and in a good way.  Back in his Aerosmith days, I would get all Beatle-fan teary-eyed when I hear Dream On.  That growl, that scream --Nirvana, Offspring, and Linkin Park have little to offer compared to Steven Tyler's legendary vocal range and sexiness.  Yes, I said sexiness.  You think I have sick taste now?  Wait, I'm not done.
Young'uns know Mr. Tyler as that seemingly spaced-out, Earth-to-Steven judge in this year's American Idol franchise.  Alright, I give you that.  His brain has floated in more drugs and booze than your entire lineage can hope to muster.

But did you know that this very same brain is a master writer?  No, not just a song writer.  A book author.  Does The Noise In My Head Bother You?'s intro alone demonstrated Mr. Tyler's  talent for wordsmithing, build-upping, and pregnant-pausing.

This excerpt from one of the chapters is my personal favorite.

The book, dubbed a rock and roll memoir, also details Mr. Tyler's life in pretty and disturbing pictures.  From his first exposure to music up to the time he finally got big --and every other would've-been 'unshowable' rock and roll activities in between.

But these pictures wouldn't have jumped to life without the accompaniment of the man's words.

His words are rhythmic.   He rattles off without a filter.   He's unafraid to speak his mind.

You may not be a Steven Tyler fan, but one thing's for sure.  If you want to sell that awesome idea of yours, you say it.  You scream it!  You speak it like your life depended on it.  And don't care if people cringe or if their spines tingle collectively when you do.  Because good ideas are supposed to do that.  Honestly.

So does the noise in your head bother your clients yet?  Sure, open wide and aim for that.


Popular Posts